We are looking for a Senior Insights & Measurements Manager, based in Casablanca. We are a dedicated team of research professionals, which support the International sales organisation in achieving their revenue targets by the intelligent use of data and insights. Our areas of expertise include developing thought leadership, advertising effectiveness and analytic dashboards to support strategic customer partnerships.
We support a vast array of stakeholders both inside and outside the Teads business with compelling arguments which ultimately help demonstrate why Teads offering is essential to any media plan. We move fast with flexibility and work collaboratively across multiple disciplines in multiple geographies to deliver powerful insights that support the Teads narrative.
The role involves supporting revenue opportunities by responding to sales briefs (RFPs) and addressing client challenges through campaign measurement, reporting, and category insights. Reporting to the International VP of Insights and Measurement, based in London, the role requires close collaboration with the Global Insights & Measurement Team.
What We Are Looking For
- Numerate and curious individual with statistical skills for data-driven business recommendations.
- Experience in campaign measurement, data reporting, and visualisation.
- Strong analytical skills, attention to detail, and communication abilities.
- Passion for consumer insights and problem-solving.
- Team player with strong interpersonal skills and cultural sensitivity.
- Multiple stakeholder and project management experience.
Key Responsibilities
- Provide local insights for international markets, manage client studies, and present results.
- Manage the International Research Analyst in Morocco.
- Manage insight and measurement plans, sourcing new approaches aligned with business priorities.
- Represent markets without local research support and contribute to global initiatives.
- Develop consumer and market insights for various verticals.
- Collaborate with internal stakeholders to ensure optimal customer outcomes.
- Develop and communicate measurement and insight-driven learning agendas for key customers.
- Maintain relationships with research peers in the industry.
Practical Skills
- Basic statistics and data analysis.
- Proficiency in analysis/visualisation tools like Looker and Excel.
- Presentation skills and familiarity with data tools like eMarketer and GWI.
- Degree in a quantitative or marketing/communication field.
- Experience in campaign measurement at a media agency, publisher, brand, or research supplier.
- Fluency in English and French; additional languages are a plus.
About Teads
Teads operates a leading, cloud-based, omnichannel platform that enables programmatic digital advertising across a global ecosystem of quality digital media.
As an end-to-end solution, Teads’ modular platform allows partners to leverage buy-side, sell-side, creative, data and AI optimization technologies. For advertisers and their agencies, Teads offers a single access point to buy the inventory of many of the world’s best publishers and content providers.
Through exclusive global media partnerships, Teads enables advertisers and agencies to reach billions of unique monthly users in brand safe, responsible advertising environments, while improving the effectiveness and efficiency of digital ad transactions.
Teads partners with the leading marketers, agencies and publishers through a team of 1,200+ people in 50 offices across more than 30 countries.
We're committed to creating a dynamic work environment that values diversity and inclusion, and represents employees across a variety of skill sets. We embrace contributions from all ages, sexes, races, ethnicities, religions, sexual orientations and gender identities