Area Commercial Manager

About Us


LC Waikiki Retail Company is a leading fashion retail company with a turnover

of $ 3 billion. LC Waikiki’s journey started in France in 1988, continuing after 1997 as a Turkish brand under the umbrella of LC Waikiki Mağazacılık Hizmetleri Ticaret A.Ş.

Today LC Waikiki trades in around 1160 stores in 57 countries, with the company’s philosophy that “Everyone Deserves to Dress Well” enabling people to enjoy accessible fashion through quality products at affordable prices.

There are nearly 3000 people working at LC Waikiki’s corporate office, more than 57,000 people in Turkey and abroad.

At LC Waikiki, our values being virtuous, achieving together, extensive expertise, being customer-oriented, challenging the difficulties. So, if you ready to dynamism and want to grow with challenges, come and join us!


We Crown Our Successes with Awards


We are ranked 1st in “The Largest Ready-Made Clothing Retailer of Turkey based on the Number of Stores”

We ranked 1st in “Young People’s Most Desired Retail Company to Work at” by the Youthall Youth Awards 2021.

1st in “The Biggest Retail Companies According to Square Meter Abroad”

We ranked 1st in Women Employee Friendly & Women Manager Friendly Companies in Capital Women Friendly Companies Survey 2020.

We received The Most Reputable Brand of the Year – Turkey Award by The

One Awards in 2020.


The Role: Area Commercial Manager


As an Area Commercial Manager; you will lead the store commercial team in order to ensure differentiated customer demands, preferences and expectations specific to the region are identified based on different 'persona' types and communicated in a timely manner via proper processes with the HQ international store merchandising & product teams. To monitor and control the sales, stock allocation & merchandise replenishment processes to ensure all commercial criteria and projects agreed with the HQ Commercial and product teams are implemented in a timely manner up to the required standards in order to ensure maximum sales potential achieved within the specific region/country.


With Us, You Will Be Responsible


Sharing comments and ideas with HQ Product Teams to improve the collection development and product selection processes,

Liaising with the HQ Commercial & Product teams and establishing coordination between store commercial teams within his/her region,

Coordinating all the qualitative and quantitative research within the region to find out the customer expectations, needs, preferences, style, shopping motivations, and product demand of customers in terms of basic, commercial, and trendy classification,

Understanding the insight of different 'personas', plan and allocation processes in a timely manner,

Determining and controlling the ideal product mix of all stores within the region, cooperating with HQ Merchandising team,

Following up the current trends for each 'persona' within the region and liaising with HQ Product teams,

Evaluating and giving points (Ranks) to the future collections in terms of suitability of his/her store's customer needs, expectations/preferences,

Analyzing sales rankings to promote the correct merchandise and ensuring the implementation of visual merchandising activities to increase the sales potential to achieve maximum sales within the region,

Leading by example in excellent customer service,

Acting as mentor and train the Store Commercials,

Paying periodic and frequent store visits in the field for all Commercials within the region/country.


The Candidate We Are Looking For

BS / BA Degree

Advanced English (written & verbal)

Having a minimum of 5 years experience in a similar position in the fashion retail

Passionate for Fashion & Trends

Having strong analytical and reasoning skills

Proactive and possessing strong problem-solving and decision-making skills

Strong track record of commerciality

An exceptional communicator with highly effective interpersonal skills

Having the ability to work in a matrix organization and interested in understanding multicultural environment

Agile & Able to adapt to change at ease

A strategic thinker and influence your team as a role model,

Able to use sales and stock analysis to ensure the stores within the region are strategically merchandised

Able to take strategic decisions regarding product maximizing sales at every opportunity

Able to motivate his/her teams to achieve the company objectives


What LCWaikiki Offers to You

Opportunity to take responsibility in one of the fastest growing companies of the retail.

Open communication, teamwork and strong company culture. An organization that greatly values teamwork, development, and innovation.

A work environment that performance and talent is noticed and recognized.

A promising career by constant opportunities to learn, growth, and challenge.


At LC Waikiki, we take the time to review each and every application due to LC Waikiki prerequisites. If your application is found appropriate we will contact you via phone or email.

Post date: 18 September 2024
Publisher: LinkedIn
Post date: 18 September 2024
Publisher: LinkedIn