E-Merchandiser

L'Oréal - Morocco - Mechouar
L'Oréal's mission is to offer all women and men worldwide the best cosmetic innovation in terms of quality, effectiveness, and safety. Our ambition for the coming years is to win over a new billion consumers around the world by creating cosmetic products that meet the infinite diversity of their needs and beauty desires.

L'Oréal Morocco, established in 1943, aims to meet all the beauty aspirations of Moroccan women and men in their infinite diversity with a portfolio of over 18 internationally renowned brands.

Passion, Innovation, Entrepreneurial Spirit, Open-mindedness, the Pursuit of Excellence: Our values are enshrined in L'Oréal's genetic code. Even today, they are expressed in the daily lives of all our teams.

In this spirit, we are currently hiring for an E Merchandiser for our CPD division.

Main Responsibilities

  • Develop and execute online merchandising strategies that align with brand marketing calendars, product launches, and promotional campaigns.
  • Ensure compelling and informative product descriptions, highlighting key features, benefits, and usage instructions.
  • Design visually engaging A+ Content elements, including enhanced product images, comparison charts, lifestyle imagery, and interactive modules.
  • Optimize product pages for search engine visibility and conversion rate optimization.
  • Manage product categorization, filtering, and search functionality to optimize product discoverability.
  • Create and curate compelling product displays, collections, and landing pages to showcase products effectively.
  • Analyze website traffic, customer behavior, and sales data to identify trends and opportunities for growth.
  • Prepare regular reports on key performance indicators and provide actionable insights to inform merchandising strategies.
  • Partner closely with marketing, creative, and e-commerce teams to ensure cohesive brand messaging and campaign execution.
  • Stay informed about industry trends, competitor activities, and emerging e-commerce technologies.

Key Professional And Technical Skills

  • Mastery of e-commerce platforms
  • Data analysis
  • Knowledge of digital marketing tools
  • Understanding of the beauty market
  • Communication and digital fluency
  • Analytical and problem-solving skills
  • Rigor and organization
  • Communication & Teamwork
Post date: 2 October 2024
Publisher: LinkedIn
Post date: 2 October 2024
Publisher: LinkedIn