_ Ensure the launch and promotion of real estate programs, from the sales phase to delivery.

_ Actively participate in the operational implementation of the commercial strategy for each project.

_ Lead operational and strategic marketing in direct coordination with the Marketing Department, while respecting defined budgets and deadlines.

_ Contribute to the development of marketing campaigns as well as the design of communication materials and tools to promote the projects.

_ Implement and monitor the annual marketing plan in line with the defined objectives.

_ Conduct competitive intelligence, benchmarks, and customer/prospect satisfaction surveys.

_ Lead and coordinate online and offline marketing actions, analyze performance, and optimize conversion and budgets.

_ Plan and supervise multi-channel marketing campaigns, optimizing deadlines and costs.

_ Organize and supervise events and trade shows in Morocco and internationally.

_ Process and analyze prospect databases.

_ Supervise the creation of digital content for social media and online advertising campaigns.

_ Write marketing content for various media (flyers, websites, social media, etc.).

_ Prepare sales support tools in collaboration with sales teams.

_ Consult, negotiate, and monitor service providers (orders and invoicing).

_ Set up and monitor marketing KPI dashboards (leads, CPL, visits, conversion rates, cost per booking).

_ Work on the CRM: structuring processes (lead management, pipelines), continuous improvement of workflows, marketing automation actions (phone, WhatsApp, email), and monitoring proper functioning.

_ Participate in cross-functional projects and contribute to the setup and animation of sales offices.

_ Education: Master's degree (Bac+5 or higher) in Marketing, from a top business or management school.

_ Experience: Minimum 3 years of experience required, 5 years preferred in a similar role.

_ Skills:

Proficiency in computer tools.

Database analysis and processing.

Good knowledge of media, communication channels, and digital marketing.

Knowledge of the service provider environment and their consultation methods.

_ Personal qualities: Good writing and interpersonal skills, organizational skills, analytical mindset, results-oriented, and ability to manage multiple projects simultaneously.