Job :
Your mission
You will be responsible for generating qualified leads through:
• social media advertising campaigns (Meta Ads, TikTok Ads, Google Ads)
• optimization of natural referencing (SEO) and paid referencing (SEA)
• strategic management of the company's image on the web
Main goal: increase the volume of qualified prospects and maximize conversion.
Responsibilities
• Design and manage acquisition campaigns (Facebook/Instagram, TikTok, Google).
• Set up high-performing landing pages and optimize conversion funnels.
• Manage pixels, tracking, retargeting, and reporting.
• Optimize website visibility (technical SEO + content).
• Create digital content: posts, stories, reels, advertisements.
• Analyze performance (CPL, conversion, traffic, ROI) and recommend improvements.
• Ensure brand consistency on social networks.
Required profile :
Profile sought
• Bachelor's degree (Bac+3) minimum in digital marketing / communication / multimedia.
• Proven experience in Lead Generation
• Proficiency in tools:
Meta Business Suite, Google Ads, TikTok Ads
Google Analytics / Search Console
SEMRush, Ahrefs, Ubersuggest
Canva / Photoshop
WordPress / Elementor / Webflow
• Creativity, results-oriented, autonomy, rigor.