Job description

Company culture :

Coface is characterized by a predominantly collaborative culture, placing people, trust and quality professional relationships at the core of its operations. A close management approach encourages guidance, empowerment and skills development within a supportive environment. This culture is strongly complemented by a competitive dimension, focused on performance, results and customer orientation. It is also supported by a structured organizational foundation ensuring rigor and reliability, while a more moderate innovation component contributes to adaptability and continuous improvement.

As we strengthen our presence in the information market, we are looking for a motivated Sales Representative to help us develop our pipeline and support our growth in the Moroccan and African markets.

The Sales Development Representative (SDR) will play a key role in our sales process by qualifying leads and conducting prospecting actions to identify new business opportunities.

Main Responsibilities:

• Sales Strategy Deployment: Design and implement an action plan aligned with objectives and macro/microeconomic trends.
• Active Prospecting: Identify and engage new clients through calls, professional networks, events, and partnerships.
• Needs Analysis: Understand the local market's commercial information needs and propose suitable solutions.
• Promotion of Business Information Solutions: Highlight URBA360 and the Quality Label financial excellence certification as levers for performance and trust.
• Monitoring & Reporting: Ensure objectives are met, negotiate and finalize contracts, and monitor customer satisfaction.
• Competitive Intelligence: Analyze competitors' actions to adjust the strategy accordingly.
• Digitalization: Master Coface tools (Icon/URBA, Broker Portal, EL Portal, Cofanet, EDM).
• Service Quality: Ensure KPIs are achieved and optimize the integration of commercial information.

• Experience: 3 to 5 years in B2B commercial development or business development, with a focus on the Maghreb region market.
• Interpersonal Skills: Strong ability to establish and maintain trusted relationships.
• Communication: Excellent oral and written communication skills, with a strong sense of interpersonal skills.
• Customer Focus: Ability to understand client needs and match them with our solutions.
• Motivation and tenacity, with a proactive and results-oriented mindset.
• Technical Skills: Proficiency in Excel tools for reporting and analysis.