Tourism Marketing Jobs in Morocco

<h2 class="h5">Job description</h2> <div class="t-break" data-jb-field="description"> <p><strong>Director of Brand, Sales &amp; Marketing (DOSM) – New Luxury Hotel Opening</strong></p><br><p><strong>Location:</strong> Marrakech, Morocco <strong>Sector:</strong> Luxury Hospitality <strong>Salary:</strong> Competitive Package (Expat or Local Contract)</p><br><p><strong>About the Opportunity</strong></p><br><p>We are seeking an exceptional, strategically minded <strong>Director of Brand, Sales &amp; Marketing</strong> to lead the pre-opening and commercial launch of a spectacular new luxury hotel in Marrakech.</p><br><p>With the directors and Executive guidance, you will build the brand voice, develop international sales channels, and drive the digital marketing strategy from concept to launch. This is a rare opportunity to shape the identity, positioning, and market entry of a premium property in one of the world's most vibrant luxury tourism destinations.</p><br><p><strong>Key Responsibilities</strong></p><br><ul> <li><strong>Pre-Opening Strategy:</strong> Define and execute the comprehensive pre-opening commercial blueprint, including budget definition, pricing structures, and launch timelines.</li><li><strong>Brand Positioning &amp; Identity:</strong> Craft and safeguard the property’s unique identity, ensuring premium consistency across all brand touchpoints and marketing channels.</li><li><strong>Global Sales &amp; Distribution:</strong> Establish and leverage high-level relationships with international luxury travel trade, luxury operators, corporate accounts, and high-net-worth networks.</li><li><strong>Digital &amp; Marketing Leadership:</strong> Oversee the digital marketing ecosystem, including performance marketing, CRM, social media, PR campaigns, and local/international press relations.</li><li><strong>Team Leadership:</strong> Recruit, train, and inspire a high-performing commercial team to deliver outstanding revenue performance and market share growth.</li></ul> <p><strong>The Ideal Candidate</strong></p><br><ul> <li><strong>Proven Track Record:</strong> Solid experience as a DOSM, Director of Sales, or Director of Marketing within <strong>premium, luxury, or Palace hotels</strong>.</li><li><strong>Opening Experience:</strong> Prior experience managing a new hotel opening, rebranding, or major repositioning project is highly advantageous.</li><li><strong>Market Knowledge:</strong> Strong understanding of the luxury leisure market and established networks with international luxury travel networks.</li><li><strong>Languages:</strong> Fluency in <strong>French and English</strong> is required (additional languages are a plus).</li><li><strong>Core Competencies:</strong> Entrepreneurial mindset, high commercial acumen, outstanding communication skills, and the ability to bridge high-level strategy with operational execution.</li></ul> <p><strong>Interested in this Challenge?</strong></p><br><p>If you are ready to make your mark on the luxury hospitality scene in Marrakech, we would love to hear from you.</p><br><p><strong>Contact:</strong> beatrice@corecruitment.com</p><br> </div>

<p>نبحث عن أشخاص جادين ومهتمين بمجال</p><p>Digital Marketing وSocial Media</p><p>للانضمام إلى نشاط تجاري عبر الإنترنت يمكن القيام به عن بُعد وبنظام مرن.</p><p>&nbsp;</p><p><strong>المهام</strong>:</p><p>&nbsp;</p><p>- استخدام منصات التواصل الاجتماعي في أنشطة التسويق.</p><p>- تعلم وتطبيق أساسيات Digital Marketing.</p><p>- التواصل مع الأشخاص المهتمين.</p><p>- تطوير مهارات التسويق والتواصل.</p><p>- العمل وفق خطة وتوجيه وتدريب متاح.</p><p>&nbsp;</p><p><strong>المتطلبات:</strong></p><p>&nbsp;</p><p>- الجدية والالتزام.</p><p>- القدرة على استخدام الهاتف ووسائل التواصل الاجتماعي.</p><p>- الرغبة في التعلم والتطور.</p><p>- القدرة على تنظيم الوقت والعمل بشكل مستقل.</p><p>- لا يشترط وجود خبرة سابقة.</p><p>&nbsp;</p><p><strong>ما نوفره:</strong></p><p>&nbsp;</p><p>- إمكانية العمل عن بُعد.</p><p>- أوقات عمل مرنة.</p><p>- تدريب وتوجيه للمبتدئين.</p><p>- فرصة لتطوير مهارات Digital Marketing وSocial Media.</p><p>&nbsp;</p><p>ملاحظة: هذه فرصة لنشاط تجاري مستقل عبر الإنترنت وليست وظيفة تقليدية براتب شهري ثابت.</p><p>سيتم شرح طبيعة النشاط، طريقة العمل، والمتطلبات والتفاصيل كاملة للمهتمين قبل اتخاذ أي قرار.</p>

<section><p class="heading jdMain">Job Description</p><p class="heading">Roles &amp; Responsibilities</p><div class="paragraph"><p>As Marketing Manager, you will be the commercial engine of the Corporate Brand &amp; Engagement team. Your mission is to translate Intelcia's positioning into structured B2B marketing initiatives that strengthen client engagement and serve the Group's international growth ambition. This is a hands-on, high-ownership role. You will work at the intersection of brand, marketing and sales, designing and executing programs that build Intelcia s external positioning and perception in the industry. You will report to the Marketing Director and work in close collaboration with regional brand and marketing teams, sales and business development leads, and the broader support function teams.</p><p>What You Will Own</p><p>Commercial Marketing &amp; Content</p><ul><li>Develop and write group-level marketing narrative, messaging and content for Intelcia s B2B marketing assets: value propositions, business lines positioning, sector narratives, and campaigns messaging aligned with Intelcia s priorities.</li><li>Conduct market intelligence and competitive benchmarking to inform value proposition evolution and content strategy.</li><li>Write and produce commercial marketing content: client use cases, success stories, KSPs (Key Selling Points) and sector POVs that equip sales and business teams to engage with the industry.</li><li>Establish a common standard and unified approach for interactions with clients including global accounts, client visits and international events, ensuring consistent approach across regions.</li></ul><p>Thought Leadership &amp; Industry Authority</p><ul><li>Support building Intelcia's voice and authority in the industry by executing thought leadership initiatives targeting industry analysts, sector influencers and key B2B audiences</li><li>Own the ideation, content strategy and messaging angles for LinkedIn and other B2B channels, working in close collaboration with the Digital Marketing team for deployment and performance tracking.</li><li>Write long-form and short-form content, LinkedIn posts and angles, sector POVs, and messages to keep Intelcia visible and relevant in the market.</li><li>Track analyst coverage, competitor positioning and market signals to keep Intelcia's content ahead of the curve and commercially relevant</li></ul><p>Demand Generation &amp; Pipeline Contribution</p><ul><li>Deploy and execute ad-hoc B2B demand generation programs to support international expansion in collaboration with Sales and Business Development teams.</li><li>Work with the Digital Marketing team on campaign deployment and performance tracking, ensuring programs are optimised with clear funnel management (MQL to SQL).</li><li>Share best practices and frameworks with regional teams for local optimisation.</li></ul></div></section><section><p class="heading">Desired Candidate Profile</p><p class="paragraph"></p><p>What We Are Looking For</p><p>Experience</p><ul><li>Bachelor's or Master's degree in Marketing, Communications or Business School</li><li>6 to 10 years of experience in B2B marketing, Product/Brand Marketing or Growth Marketing, preferably in a technology, consulting or professional services environment</li><li>Strong understanding of B2B sales cycles and client decision-making dynamics</li><li>Background in international or multi-regional marketing environments is a plus</li></ul><p>Skills &amp; Competencies</p><ul><li>Strong command of the full B2B marketing funnel, from market positioning and messaging to lead generation and pipeline conversion</li><li>Proven ability to build and execute structured marketing programs, not just campaigns</li><li>Proficient in marketing and collaboration tools including HubSpot, LinkedIn Campaign Manager; Salesforce, Notion and SEO/SEM and paid media logic</li><li>Solid understanding of market research and competitive intelligence methodologies</li><li>Excellent content and copywriting skills in English and French</li><li>Strong analytical mindset, comfortable setting KPIs, reading funnel data and translating insights into actions</li></ul><p>The role is based in Casablanca, Morocco.</p><p></p></section>

<section><p class="heading jdMain">Job Description</p><p class="heading">Roles &amp; Responsibilities</p><div class="paragraph"><p>Morgan Philips Executive Search is mandated by an international group of business services, present in many countries across several continents, at a pivotal moment in its strategic transformation and repositioning on the global market. In this context, management is recruiting its Marketing Director (F/H). The role The Marketing Director shapes the group's marketing strategy and carries its voice on the international stage. He translates a strong brand positioning into structured B2B programs and concrete demand generation levers. He manages a lean and demanding team, and orchestrates its actions in close proximity with the sales and marketing departments of the different regions. Scope of responsibility Strategy and positioning. Consolidate and converge the group's marketing priorities across multiple geographies, establish a recognizable brand standard across all markets. Influence and thought leadership. Build the group's voice and authority with B2B audiences, produce high value-added content, establish a presence that makes a mark in the industry. Performance and execution. Define the visibility and influence indicators that truly matter, build processes where they do not yet exist, and engage the sales teams in developing markets in a common dynamic. Profile sought You have at least fifteen years of experience in B2B marketing, with proven seniority in marketing management in an international environment. You have already led a marketing function at the scale of several countries or regions, not just managed a local communication plan. You master the B2B funnel in its entirety, from strategic positioning to pipeline generation. Your leadership is naturally exercised in a matrix environment, without the need for hierarchical authority to engage teams. You are one of those who create relationships and processes where they are lacking. Fluent French and English required. Location, Casablanca, Morocco.</p></div></section><section><p class="heading">Desired Candidate Profile</p><p class="paragraph"></p><p>You have at least fifteen years of experience in B2B marketing, with proven seniority in marketing management in an international environment. You have already led a marketing function at the scale of several countries or regions, not just managed a local communication plan. You master the B2B funnel in its entirety, from strategic positioning to pipeline generation. Your leadership is naturally exercised in a matrix environment, without the need for hierarchical authority to engage teams. You are one of those who create relationships and processes where they are lacking. _x000D_ Fluent French and English required.</p><p></p></section>

<section><p class="heading jdMain">Job Description</p><p class="heading">Roles &amp; Responsibilities</p><div class="paragraph"><p>As Marketing Director, you will lead the global commercial marketing function of the Corporate Brand &amp; Engagement team and serve as the strategic bridge between Intelcia's brand positioning and its business growth ambition. This is a senior leadership role with direct impact on Intelcia's industry authority, international visibility and pipeline contribution. You will translate a strong, established brand platform into structured B2B marketing programs and demand generation initiatives, while building and developing a lean, high-ownership team. You will report to the Chief Brand &amp; Engagement Officer and work in close collaboration with regional brand and marketing teams and Sales and Business Development leads. This position offers direct and regular exposure to the Executive Committee</p><p>What You Will Own</p><p>Marketing Strategy &amp; Commercial Activation</p><ul><li>Define and deploy the Group's B2B marketing strategy, translating Intelcia's positioning into programs that drive visibility, client engagement and qualified pipeline contribution.</li><li>Own the external narratives for Intelcia, ensuring messaging is commercially sharp, audience-relevant and consistent across regions.</li><li>Align marketing priorities with Sales and Business Development to identify high-potential markets, support international expansion and coordinate targeted demand generation programs.</li><li>Establish and govern a unified approach to client interactions especially with global accounts, clients HQ visits and international events, ensuring consistency and commercial quality.</li><li>Keep up with market trends and emerging technologies to stay ahead of the curve and introduce innovative marketing tactics.</li><li>Manage budget and resource allocation for the various marketing activities, ensuring that the marketing function is run efficiently and within financial constraints.</li></ul><p>Thought Leadership &amp; Industry Authority</p><ul><li>Build and develop Intelcia's voice and thought leadership programs across key B2B channels, targeting industry analysts, sector influencers and senior client audiences.</li><li>Own the content strategy and messaging framework for LinkedIn and other B2B platforms, working in close collaboration with the digital marketing team for deployment and performance.</li><li>Drive competitive intelligence and market signal tracking to keep Intelcia's positioning ahead of the curve and commercially relevant.</li></ul><p>Demand Generation &amp; Pipeline Contribution</p><ul><li>Design and oversee ad-hoc B2B demand generation programs in support of Intelcia's international growth ambition, with clear funnel management from awareness to qualified pipeline.</li><li>Work with the digital marketing team on campaign performance, funnel optimisation and analytics, translating insights into continuous improvement.</li><li>Share frameworks and best practices with regional marketing teams to ensure local execution is coherent with Group-level strategy.</li></ul></div></section><section><p class="heading">Desired Candidate Profile</p><p class="paragraph"></p><p>What We Are Looking For:</p><p>Experience</p><ul><li>Bachelor's or Master's degree in Marketing, Business or Communications (Bac+4/5)</li><li>Minimum of 15 years of experience in B2B marketing, with proven seniority in a Marketing Director or equivalent role within a multinational or global environment</li><li>Strong track record in strategic and operational marketing including portfolio management, market positioning, sales alignment and demand generation</li><li>Experience in international or multi-regional marketing environments, with the ability to adapt strategies across markets and cultures</li></ul><p>Skills &amp; Competencies</p><ul><li>Strong command of the full B2B marketing funnel, from positioning and messaging to lead generation and pipeline conversion</li><li>Proven ability to build structured marketing programs and translate brand strategy into commercial activation, not just campaigns</li><li>Excellent content and copywriting skills in English and French; ability to write with clarity, authority and commercial intent</li><li>Strong analytical mindset: comfortable setting KPIs, reading funnel and performance data, and translating insights into decisions</li><li>Solid understanding of market research, competitive intelligence and B2B client decision-making dynamics</li><li>Strong leadership and relationship management skills, with the ability to influence senior stakeholders and work across functions and geographies</li></ul><p>Preferred qualifications</p><ul><li>Background in technology, consulting, outsourcing services strongly preferred</li><li>Proficient in marketing and collaboration tools including LinkedIn Campaign Manager, HubSpot, Salesforce and SEO/SEM logic</li></ul><p>The role is based in Casablanca, Morocco</p><p>#LI-SL1</p><p></p></section>

<h2 class="h5">Job description</h2> <div class="t-break" data-jb-field="description"> Job : <p>Participate in the implementation of the company's marketing plan.<br>Coordinate communication campaigns and promotional actions.<br>Organize commercial and marketing events.<br>Ensure the follow-up of communication materials (print and digital).<br>Manage social networks and contribute to content creation.<br>Coordinate service providers (agencies, printers, suppliers, etc.).<br>Monitor the marketing budget and prepare reports.<br>Collaborate with sales teams to develop brand visibility and generate leads.</p><br><br> <br> Required profile : <p>Bachelor's to Master's degree in Marketing, Communication, or equivalent.<br>2 to 3 years of experience in a similar role.<br>Excellent organizational and coordination skills.<br>Proficiency in Microsoft Office tools, Canva, and social media.<br>Creativity, autonomy, rigor, and excellent interpersonal skills.<br>Experience in the automotive sector is a plus.</p><br><br> <br><br> </div>

<section><p class="heading jdMain">Job Description</p><p class="heading">Roles &amp; Responsibilities</p><div class="paragraph"><p>Job Description Summary: As Director, Marketing Morocco , you will be the catalyst for market winning strategies and breakthrough execution. This role translates the Africa Operating Unit vision into powerful, locally relevant plans that strengthen brand love, capture market share, and accelerate business performance. You will lead an integrated approach to marketing excellence bringing together insights, creative strategy, and digital innovation while partnering closely with bottling and system teams to deliver a seamless experience for consumers and customers in Morocco s dynamic marketplace. We are looking for a strategic marketing leader with deep expertise in brand building, integrated marketing, and innovation management. Someone who combines a passion for creativity with a data enabled mindset, who thrives on collaboration, and who embraces agile ways of working to unlock growth. If you are ready to make an impact and help shape the future of our brands in Morocco, this is your opportunity. What You ll Do for Us Lead development and execution of Morocco s annual marketing strategy and portfolio plans aligned with Africa Operating Unit priorities. Translate consumer and shopper insights into growth opportunities, innovation platforms, and actionable brand programs. Orchestrate end to end Integrated Marketing Experience (IMX) campaigns across media, content, digital, social, influencers, and packaging to maximize reach and return on investment. Drive innovation strategy and new product launches in the Morocco market, ensuring best in class execution from concept to in market impact. Partner with bottling system teams, agencies, and cross functional stakeholders to deliver cohesive, locally resonant brand experiences that build equity and market share. Monitor performance metrics to track marketing effectiveness, optimize campaigns, and guide investment decisions using data driven insights. Champion digital marketing acceleration and advanced analytics capabilities across Morocco to enhance precision in consumer targeting and personalization. Steward marketing budgets with strong commercial discipline to maximize value creation. Accelerate team capability development in creative strategy, digital tools, and agile ways of working to foster a learning culture and continuous improvement mindset. Ensure robust governance of workflows, delivering marketing processes that are fast, integrated, and focused on business outcomes.</p></div></section><section><p class="heading">Desired Candidate Profile</p><p class="paragraph"><b>Requirements &amp; Qualifications</b></p><p>Bachelor s degree in Marketing, Business Administration, or a related field; advanced degree is a plus.</p><p>12+ years of progressive leadership experience in marketing, with deep expertise in brand and portfolio strategy, integrated marketing campaigns, and innovation management.</p><p>Proven track record in developing and executing consumer centric strategies that drive growth and measurable business results.</p><p>Strong familiarity with digital marketing platforms, programmatic media, and data led personalization.</p><p>Demonstrated experience in marketing analytics, insights translation, and performance measurement.</p><p>Commercial acumen with experience stewarding budgets and contributing to P&amp;L performance.</p><p>Ability to inspire and influence diverse teams and navigate complex stakeholder environments, including bottling partners and agency ecosystems.</p><p>Skilled in creative development and connections planning; experience managing cultural insights to deliver locally relevant activations.</p><p>Expertise in leading cross functional teams and managing projects in dynamic, highly competitive markets.</p><b>Skills:</b><ul><li>Account Management</li><li>Business Development</li><li>Business Insights</li><li>Communication</li><li>Consultative Sales Management</li><li>Customer Relationship Management (CRM)</li><li>Customer Service Management</li><li>Decision Making</li><li>Leadership</li><li>Marketing</li><li>National Account Sales</li><li>Negotiation</li><li>Pitch Presentations</li><li>Results-Oriented</li><li>Sales Forecasting</li><li>Sales Management</li><li>Sales Process</li></ul><p></p></section>

<h2 class="h5">Job description</h2> <div class="t-break" data-jb-field="description"> Company culture : <p> <strong>Auto Nejma Maroc S.A.</strong> operates within a corporate culture driven by <strong>innovation</strong>, where agility, openness to new ideas and continuous improvement play a central role. This dynamic is balanced by a strong sense of <strong>collaboration</strong>, encouraging teamwork, supportive management and employee engagement. The company also relies on a solid <strong>organizational</strong> culture, ensuring rigor, efficiency and quality execution, while maintaining a clear focus on <strong>performance</strong> and results. This balance creates a stimulating, structured and collaborative work environment. </p><br><br> <br> Job : <ul><li>Define and manage the After-Sales Marketing strategy.</li><li>Design and develop After-Sales offers.</li><li>Optimize pricing and profitability of spare parts.</li><li>Manage marketing and CRM campaigns.</li><li>Monitor performance and ensure reporting of activities.</li><li>Lead cross-functional strategic projects.</li><li>Organize events and manage the network.</li></ul> <br> Required profile : <ul><li>Bachelor's degree or higher in Marketing, Business, Management, or equivalent.</li><li>First experience in marketing, ideally in the automotive sector.</li><li>Good command of CRM tools, data analysis, and performance indicators.</li><li>Analytical mind, organizational skills, and results-oriented.</li><li>Excellent interpersonal, communication, and negotiation skills.</li><li>Proficiency in French, both written and spoken.</li></ul> <br><br> </div>

<h2 class="h5">Job description</h2> <div class="t-break" data-jb-field="description"> Company culture : <p><strong>Sothema</strong> operates within a <strong>performance-driven and competitive culture</strong>, where ambition, results orientation and customer focus are key priorities. This dynamic is closely balanced by a <strong>collaborative environment</strong> that promotes trust, teamwork and close leadership. The company also relies on a <strong>structured organization</strong> to ensure efficiency, quality and process consistency. An <strong>innovation component</strong> further complements this balance, supporting adaptability and continuous improvement. </p><br><br> <br> Job : <p>Sothema is strengthening its Marketing team and recruiting a <strong>Marketing Assistant</strong> to support the Marketing Department in the administrative and operational management of their activities.</p><br><br><p><br><strong>Main tasks:</strong></p><br><br><ul><li>Provide administrative support to the Marketing Department (calendar, mail, filing, expense reports).</li><li>Organize meetings, travel, and events (product launches, medical congresses, seminars).</li><li>Track budgets and purchase orders related to marketing actions.</li><li>Act as the liaison with external service providers (agencies, printers, promotional suppliers).</li><li>Participate in tracking launch schedules and product campaigns.</li><li>Ensure coordination and information flow within the Marketing team.</li></ul> <br> <br> Required profile : <ul><li>Bachelor's degree (Bac+4) or higher in executive assistance, management, or equivalent.</li><li>Minimum 2 to 3 years of experience in a similar role, ideally in a pharmaceutical or marketing environment.</li><li>Good command of office software (Word, Excel, PowerPoint).</li><li>Sense of organization, rigor, and discretion.</li><li>Good interpersonal skills, team spirit, and responsiveness.</li><li>Good command of French; English is a plus.</li></ul> <br><br> </div>

<h2 class="h5">Job description</h2> <div class="t-break" data-jb-field="description"> Company culture : <p><strong>Groupe Label'Vie - Carrefour</strong> is characterized by a culture strongly rooted in <strong>collaboration</strong>, where people, teamwork, and supportive leadership play a central role. The company promotes a collaborative environment built on trust, accountability, and talent development, enabling employees to contribute fully to collective success. This people-centered approach is complemented by a strong focus on <strong>performance</strong>, encouraging achievement and results-driven excellence, as well as a structured organization that ensures efficiency and service quality. Innovation further strengthens this balance by fostering adaptability and continuous improvement. Together, these dimensions create a dynamic, engaging, and high-performing workplace. </p><br><br> <br> Job : <p><strong>Are you passionate about hands-on work, the practical implementation of marketing strategies, and do you like seeing your actions directly translate into visible results? Join us and become a key player in our store openings across the Kingdom!<br>Your Missions:</strong></p><br><br><p>Ensure operational monitoring of store openings and commercial operations.<br>Coordinate the implementation of marketing actions on the ground.<br>Ensure the proper execution of marketing campaigns within deadlines and according to the brand's standards.<br>Check the compliance of signage, marking, and communication materials in stores.<br>Participate in the organization of commercial events and promotions.<br>Ensure the follow-up of marketing service providers and suppliers.<br>Analyze the results of actions taken and propose areas for improvement.<br>Ensure compliance with the brand's visual identity across all points of sale.<br>Produce reports and summaries of marketing operations.</p><br><br> <br> Required profile : <p>Profile sought for the position: Operational Marketing Supervisor - Casablanca - Ain Sebaa<br>Bachelor's degree (Bac+3) in Marketing, Business, or Communication.<br>First successful experience in marketing.<br>Good command of office software.<br>Sense of organization and rigor in monitoring actions.<br>Good interpersonal skills and enjoyment of field work.<br>Ability to coordinate multiple projects simultaneously.<br>Team spirit and service orientation.</p><br><br> <br><br> </div>

<h2 class="h5">Job description</h2> <div class="t-break" data-jb-field="description"> Job : <ul><li>Develop the annual marketing and communication plan,</li><li>Plan marketing and communication actions,</li><li>Develop and manage the CRM strategy,</li><li>Oversee the optimization of brand visibility,</li><li>Analyze market data to identify trends, opportunities, and potential risks,</li><li>Ensure regular marketing watch on the market and its developments, as well as on the competition's positioning,</li><li>Negotiate and monitor the execution of contracts with communication agencies and various service providers, etc...</li></ul> <br> <br> Required profile : <p>Holding a Master's degree (Bac+5) in Marketing, Communication, or equivalent, you have at least 3 years of experience in a similar role, ideally in the automotive sector.</p><br><br><p>You have mastered marketing and communication tools and techniques, possess excellent writing and interpersonal skills, and are recognized for your creativity, organizational skills, your ability to manage projects, and to work in a team.</p><br><br> <br><br> </div>

<h2 class="h5">Job description</h2> <div class="t-break" data-jb-field="description"> Job : <p>Join a dynamic company in the <b>Hotel / Restaurant</b> sector in <b>Casablanca</b> as our next <b>Operational Marketing Manager Retail</b>. This is the ideal opportunity for you to express your creativity and strategic sense within a passionate team, and to actively contribute to the development of our points of sale.</p><br><br><p>Your role will be to increase the visibility and attractiveness of our brands to our target customers. The goal is to design and implement impactful marketing strategies that drive foot traffic to stores and build customer loyalty, while ensuring brand consistency across all retail operations.</p><br><br><p>Your responsibilities will include managing promotional campaigns, organizing in-store events, developing communication materials, and monitoring the performance of marketing actions. You will be in charge of:</p><br><br><ul><li>Developing and implementing the operational marketing plan into concrete actions for the retail network.</li><li>Analyzing the performance of actions taken and proposing areas for improvement.</li><li>Managing the budget allocated to retail marketing operations.</li><li>Collaborating with sales teams and external providers.</li><li>Monitoring the competition and market trends.</li></ul> <br> Required profile : <p>A degree equivalent to a <b>Bachelor's +4 years of study</b> in <b>Marketing</b> or a related field is required for this position.</p><br><br><p>At least 5 years of professional experience, ideally in the retail sector, is essential.</p><br><br><p>We are looking for someone with excellent analytical and synthesis skills, a strong sense of organization, and great creativity. The following skills are expected:</p><br><br><ul><li>Mastery of operational and retail marketing techniques.</li><li>Ability to manage multiple projects independently.</li><li>Excellent written and oral communication skills.</li><li>Knowledge of data analysis tools and key performance indicators.</li><li>Proficiency in office software (Office Suite).</li><li>Good knowledge of the local market would be a considerable asset.</li></ul><p>If your profile matches this description and you want to take on this stimulating challenge, don't wait to apply!</p><br><br> <br><br> </div>

<section><p class="heading jdMain">Job Description</p><p class="heading">Roles &amp; Responsibilities</p><div class="paragraph"><p><font dir="auto" ><font dir="auto" >Morgan Philips Executive Search has been mandated by an international business services group, present in numerous countries across several continents, at a pivotal moment in its strategic transformation and repositioning in the global market. In this context, management is recruiting its Marketing Manager (M/F).</font></font></p><p><font dir="auto" ><font dir="auto" >The position</font></font></p><p><font dir="auto" ><font dir="auto" >The Marketing Manager (M/F) is the driving force behind the execution of the group's marketing strategy. They transform a strong brand positioning into concrete B2B content and initiatives, at the intersection of branding, marketing, and sales. They join a small, highly autonomous team and work in direct coordination with the regional sales and marketing teams.</font></font></p><p><font dir="auto" ><font dir="auto" >Scope of responsibility</font></font></p><p><font dir="auto" ><font dir="auto" >Content and commercial marketing. Producing B2B content that makes a difference, value propositions, customer cases, sector positioning, in French and English.</font></font></p><p><font dir="auto" ><font dir="auto" >Thought leadership. Representing the group's voice on key B2B channels, primarily LinkedIn, in close coordination with digital teams.</font></font></p><p><font dir="auto" ><font dir="auto" >Demand generation. Design and deploy targeted demand generation programs to support business development, with rigorous management of the funnel and performance indicators.</font></font></p></div></section><section><p class="heading">Desired Candidate Profile</p><p class="paragraph"></p><p><font dir="auto" ><font dir="auto" >You are, first and foremost, an accomplished B2B writer, capable of transforming complex ideas into compelling, readable, and persuasive content. You have six to ten years of experience in B2B content marketing, editorial marketing, or brand journalism, ideally gained in an international, technology, or professional services environment. You write with equal fluency in French and English. Proficiency in standard marketing tools, CRM, automation, and campaign management is a plus, but not a requirement. You are someone who builds relationships and processes rather than waiting to be handed to you.</font></font></p><p></p></section>

<h2 class="h5">Job description</h2> <div class="t-break" data-jb-field="description"> Company culture : <p> <strong>M-automotiv</strong> relies on a <strong>cooperation-driven culture</strong>, where trust, teamwork and employee well-being shape everyday work practices. The company promotes a close management approach focused on guidance, empowerment and strong human relationships. This collaborative foundation is supported by a <strong>strong competitive mindset</strong>, emphasizing performance and results. Innovation and organizational aspects, while more moderate, contribute to agility, structure and operational efficiency. </p><br><br> <br> Job : <p>1. Activation &amp; Street Marketing<br>• Participate in organizing street marketing campaigns (roadshows, caravans, urban activations).<br>• Ensure the logistical coordination of field operations (POS displays, vehicles, permits, scheduling).<br>• Monitor service providers and animation teams.<br>• Ensure the smooth running of field activations.<br>2. Automotive Events<br>• Contribute to the organization of model launches.<br>• Ensure operational follow-up of press events and test drives.<br>• Participate in the preparation of trade shows and open house days.<br>• Coordinate material needs with the sites.<br>3. Monitoring &amp; Reporting<br>• Collect field data (leads, traffic, test drives).<br>• Prepare post-event reports.<br>• Ensure administrative follow-up of files (quotes, purchase orders, invoices).<br>4. Coordination<br>• Work in close collaboration with the sales team.<br>• Act as the operational link between marketing and the network for field actions.<br>&nbsp;</p><br><br> <br> <br> Required profile : <p>Profile sought<br>• Master's degree (Bac+5) in Marketing or Communication.<br>• 2 to 3 years of experience in operational marketing or event management.<br>• Good organizational skills and attention to detail.<br>• Responsiveness and team spirit.<br>&nbsp;</p><br><br> <br><br> </div>

<h2 class="h5">Job description</h2> <div class="t-break" data-jb-field="description"> Company culture : <p> <strong>Auto Nejma Maroc S.A.</strong> operates within a corporate culture driven by <strong>innovation</strong>, where agility, openness to new ideas and continuous improvement play a central role. This dynamic is balanced by a strong sense of <strong>collaboration</strong>, encouraging teamwork, supportive management and employee engagement. The company also relies on a solid <strong>organizational</strong> culture, ensuring rigor, efficiency and quality execution, while maintaining a clear focus on <strong>performance</strong> and results. This balance creates a stimulating, structured and collaborative work environment. </p><br><br> <br> Job : <p>As part of the Passenger Car &amp; Commercial Vehicle Marketing Department, you will define, develop, and manage the content, media, and Retail Marketing strategies for Mercedes-Benz and its associated sub-brands.</p><br><br><p>You will contribute to the brand's image, the development of products and services, and lead generation by deploying 360° communication strategies aligned with the premium standards of Mercedes-Benz.<br><strong>Your responsibilities: </strong></p><br><br><ul><li>Define and deploy content strategies adapted to different brands, products, services, and target audiences.</li><li>Manage communication budgets, media purchases, and monitor campaign performance and ROI.</li><li>Ensure media coverage and promotion of brands and products on digital channels and social networks, in collaboration with Product Managers.</li><li>Oversee sales support tools and point-of-sale materials.</li><li>Organize and manage brand events: product launches, trade shows, press conferences, exhibitions, and special operations.</li><li>Supervise relationships with agencies and external service providers.</li><li>Develop and implement a lead generation, nurturing, and lead scoring strategy to feed the sales pipeline.</li><li>Manage the development and evolution of marketing automation tools, ensuring their consistency with marketing actions.</li><li>Monitor, analyze, and evaluate the performance of marketing actions through KPIs and propose necessary optimization actions.</li><li>Conduct ongoing monitoring of market trends, digital innovations, and competitor activities.</li></ul> <br> Required profile : <ul><li>Master's degree (Bac+5) in Marketing, Communication, Business School, or equivalent.</li><li>You have at least 5 years of experience in a similar role, ideally gained within an agency, advertiser, or international brand operating in a premium, retail, or omnichannel environment.</li><li>You have solid experience in media space buying, event organization, and marketing automation.</li><li>You master 360° communication levers, online and offline media, social networks, content strategy, and lead generation.</li><li>You have a strong sensitivity to premium brands and their image challenges.</li><li>You are autonomous, organized, proactive, and comfortable with managing cross-functional projects.</li><li>You are autonomous, available, and comfortable in demanding and changing environments with different levels of interlocutors.</li><li>You have a good command of French and English.</li></ul> <br><br> </div>

<h2 class="h5">Job description</h2> <div class="t-break" data-jb-field="description"> Company culture : <p><strong>Meski Invest - Riva Industries</strong> demonstrates a highly balanced corporate culture, with <strong>collaboration</strong> as its leading dimension, fostering strong human relationships, teamwork and close leadership. This people-oriented culture is supported by a strong focus on <strong>structure and operational excellence</strong>, where processes, rigor and quality are key priorities. The company also values <strong>performance</strong> and achievement, while maintaining openness to <strong>innovation</strong> and new ideas. This balance creates a work environment that is both people-centered, demanding and growth-oriented. </p><br><br> <br> Job : <p>The main objective of this position is to manage and develop marketing actions aimed at increasing our visibility and recognition, while ensuring the promotion and maintenance of the highest quality standards within our operations.</p><br><br><p>As part of your responsibilities, several key tasks will mark your daily work. You will be led to:</p><br><br><ul><li>Develop and execute targeted marketing plans.</li><li>Manage internal and external communication tools.</li><li>Analyze market trends and competition.</li><li>Oversee the implementation and adherence to quality standards (e.g., ISO).</li><li>Conduct quality audits and follow up on improvement plans.</li><li>Collaborate with production teams to ensure product compliance.</li><li>Manage quality and marketing documentation.</li></ul> <br> <br> Required profile : <p><strong>Required Level:</strong></p><br><br><ul><li>Bachelor's degree (Bac +3) minimum in Industrial Production, Quality, Safety, or Maintenance.</li></ul><p><strong>Experience:</strong></p><br><br><ul><li>1 to 5 years of professional experience.</li><li>Ideally in Operational Marketing or Quality Systems.</li><li>A plus: Knowledge of the metallurgical/steel industry sector.</li></ul><p><strong>Personal Attributes:</strong></p><br><br><ul><li>Excellent interpersonal and communication skills.</li><li>Rigor, organization, and respect for deadlines.</li><li>Strong analytical and proposal skills.</li><li>Autonomy and team spirit.</li></ul><p><strong>Technical Skills:</strong></p><br><br><ul><li>Proficiency in Microsoft Office Suite.</li><li>Management of multiple projects.</li><li>Assets: Knowledge of ISO 9001 standards, CRM tools, or quality management tools.</li></ul> <br><br> </div>

<section><p class="heading jdMain">Job Description</p><p class="heading">Roles &amp; Responsibilities</p><div class="paragraph"><p>We're looking for an energetic, execution-oriented Driver Marketing Manager to join our MENA team. You'll be the "boots on the ground" for our driver growth initiatives across MENA, with an initial focus on Egypt, Morocco, and Algeria, with scope expected to grow as the region does. Your mission is to implement localized marketing campaigns that attract, engage, and retain drivers across our key markets. This is a great role for a marketer who loves data, culture, and fast-paced execution. Please submit your CV and any additional materials in English only.</p><p>Comms strategy &amp; GTM plans</p><p>Campaign Execution: Implement and monitor driver marketing campaigns across MENA, ensuring alignment with regional strategy</p><p>Metric Monitoring: Track and report on KPIs such as new driver acquisition (CAC), active driver rates, and retention</p><p>Channel Management: Support omni-channel communications, including CRM (Push/SMS), social media, and local driver communities</p><p>On-the-Ground Coordination: Manage logistics of local offline activations and driver events, ensuring high-quality execution and brand consistency</p><p>Stakeholder Support: Act as a bridge between local teams and HQ, adapting global guidelines into MENA-ready content</p><p>Market Research: Conduct surveys, focus groups, and competitor analysis to keep our value proposition sharp and relevant</p><p>Supplier Coordination : Source and manage local vendors (print shops, event agencies, etc.) for cost-efficiency and quality</p></div></section><section><p class="heading">Desired Candidate Profile</p><p class="paragraph"></p><p>3+ years in marketing (ride-hailing, startup or gig-economy experience is a major plus)</p><p>Solid understanding of digital marketing basics, brand-building, and CRM/Analytics tools</p><p>Organized and detail-oriented; able to manage multiple moving parts across markets</p><p>Proactive, you look for solutions and suggest improvements</p><p>A deep feel for MENA cultural nuances and driver behavior</p><p>Confident presenting campaign plans and results to senior stakeholders, comfortable in the room, not just behind the deck</p><p>Comfortable in Excel/Google Sheets to pull data and find the story behind the numbers</p><p>Hands-on with AI tools to speed up execution (content drafts, data analysis, research synthesis)</p><p>Arabic and/or French required depending on market focus; English proficiency at least at B2 level for HQ collaboration</p><p>Please submit your resume/CV in English . Applications with resumes in other languages may not be considered.</p><p></p></section>

<h2 class="h5">Job description</h2> <div class="t-break" data-jb-field="description"> <p><span><strong>AXA&nbsp;ASSURANCE&nbsp;MAROC</strong>&nbsp;recrute&nbsp;pour&nbsp;le&nbsp;compte&nbsp;de&nbsp;sa&nbsp;<strong>Direction Développement, Réseaux &amp; Marché Particuliers&nbsp;</strong>un/une <strong>Chargé de Marketing Digital</strong>:</span></p><br><p><span><strong><u>Mission&nbsp;du&nbsp;poste&nbsp;:&nbsp;</u></strong></span></p><br><p><span>Le Chargé de Marketing Digital à pour mission de développer la visibilité digitale, générer du trafic qualifié et optimiser la conversion en leads et ventes sur les écosystèmes AXA (site, MyAXA, réseaux sociaux), tout en contribuant à l’amélioration continue des parcours et des performances marketing.</span></p><br><p><span><strong><u>Interactions :</u></strong></span></p><br><p><span>Produit (MyAXA- AXA.MA), CRM, Data, IT, Paid Media, agences créa &amp; media.</span></p><br><p><span><strong><u>Activités du poste :</u></strong></span></p><br><p><span>1. Contenu &amp; Always-on :</span></p><br><p><br><span>• Définir et piloter le calendrier éditorial digital ;</span><br><span>• Produire et coordonner les contenus (social media, web, emailing, landing pages) ;</span><br><span>• Adapter les contenus aux temps forts business ;</span><br><span>• Garantir la cohérence des messages sur tous les canaux.</span></p><br><p><br><span>2. Acquisition &amp; Performance :</span></p><br><p><br><span>• Piloter les campagnes Paid Media (Meta, Google, LinkedIn…) ;</span><br><span>• Optimiser les tunnels de conversion (landing pages, CTA, parcours) ;</span><br><span>• Mettre en place des A/B tests (messages, créa, parcours) ;</span><br><span>• Suivre les coûts (CPL, CPA) et optimiser en continu.</span></p><br><p><br><span>3. Engagement &amp; Community Management :</span></p><br><p><br><span>• Animer les réseaux sociaux et développer l’engagement ;&nbsp;</span><br><span>• Gérer la e-réputation et modérer les interactions ;</span><br><span>• Suivre les messages entrants et coordonner les réponses ;</span><br><span>• Activer des partenariats/influence locale si nécessaire.</span></p><br><p><span>4. Marketing Automation &amp; Conversion :</span></p><br><p><br><span>• Mettre en place des scénarios (email, SMS, push) ;</span><br><span>• Segmenter et scorer les leads ;</span><br><span>• Déployer des stratégies de lead nurturing ;</span><br><span>• Activer le cross-sell / up-sell via la data comportementale.</span></p><br><p><br><span>5. Coordination digitale &amp; backlog marketing :</span><br><span>• Identifier les optimisations à forte valeur business (quick wins) ;</span><br><span>• Rédiger des briefs fonctionnels simples ;</span><br><span>• Contribuer à la priorisation des évolutions marketing avec Produit/IT ;</span><br><span>• Participer aux tests (recette) et valider les parcours ;</span><br><span>• Suivre les performances post-lancement.</span></p><br><p><br><span>6. Data &amp; Pilotage :</span></p><br><p><br><span>• Suivre les KPIs (trafic, engagement, conversion, ventes) ;</span><br><span>• Analyser la performance des campagnes et du funnel ;</span><br><span>• Produire des reportings mensuels ;</span><br><span>• Formuler des recommandations d’optimisation.</span></p><br><p><br><span>7. Innovation &amp; IA :</span></p><br><p><br><span>• Utiliser des outils d’IA pour la création de contenus (textes, visuels, vidéos) ;</span><br><span>• Générer des visuels marketing via IA (ex : campagnes, social, ads) ;</span><br><span>• Optimiser la production créative (gain de temps, tests rapides) ;</span><br><span>• Tester de nouveaux outils IA pour améliorer la performance marketing ;</span><br><span>• Contribuer à la structuration de bonnes pratiques IA (prompting, guidelines, cohérence de marque).</span></p><br><p><br><span>KPIs :</span><br><span>• Trafic web &amp; MyAXA ;</span><br><span>• Taux d’engagement ;</span><br><span>• Leads générés ;</span><br><span>• Taux de conversion ;</span><br><span>• Coût par lead / acquisition ;</span><br><span>• Ventes online ;</span><br><span>• ROI marketing ;</span><br><span>• Croissance base CRM.</span></p><br><p><span>&nbsp;<strong><u>Compétences&nbsp;requises:</u></strong></span></p><br><p><span><u>Compétences&nbsp;techniques&nbsp;:</u></span></p><br><ul><li><span>Maîtrise d’outils IA (ex : génération d’images, copywriting assisté, automatisation) ;</span></li><li><span>Capacité à utiliser l’IA pour améliorer la performance marketing ;</span></li><li><span>Bonne maîtrise des plateformes Ads (Meta, Google, LinkedIn) ;</span></li><li><span>Connaissance des outils de tracking (GA4, Tag Manager) ;</span></li><li><span>Compétences en rédaction &amp; culture digitale ;</span></li><li><span>Sensibilité data &amp; orientation résultats ;</span></li><li><span>Capacité à gérer plusieurs projets en parallèle.</span></li></ul><p><span>&nbsp;<u>Compétences&nbsp;transversales :</u></span></p><br><ul><li><span>Esprit analytique &amp; business ;</span></li><li><span>Autonomie et proactivité ;</span></li><li><span>Capacité à travailler en transverse ;</span></li><li><span>Créativité &amp; sens de l’innovation.</span></li></ul><p><span>&nbsp;<strong><u>Profil&nbsp;recherché&nbsp;:</u></strong></span></p><br><ul><li><span>De&nbsp;formation Bac+4/5 en Marketing / Communication / Digital ;</span></li><li><span>2&nbsp;à 4 ans d’expérience en marketing digital (profil hybride contenu + performance).</span></li></ul><p><span>Si&nbsp;le&nbsp;descriptif&nbsp;correspond&nbsp;à&nbsp;votre&nbsp;profil&nbsp;et&nbsp;motivations&nbsp;professionnelles,&nbsp;merci&nbsp;de&nbsp;nous&nbsp;faire&nbsp;parvenir&nbsp;vos&nbsp;CV.</span></p><br><p><span><strong>Pourquoi&nbsp;rejoindre&nbsp;AXA&nbsp;Assurance&nbsp;Maroc&nbsp;?</strong></span></p><br><ul><li><span>AXA&nbsp;est&nbsp;un&nbsp;des&nbsp;leaders&nbsp;de&nbsp;l’assurance&nbsp;et&nbsp;de&nbsp;la&nbsp;gestion&nbsp;d’actifs&nbsp;à&nbsp;travers&nbsp;le&nbsp;monde.</span></li><li><span>Nous&nbsp;aidons&nbsp;nos&nbsp;108&nbsp;millions&nbsp;de&nbsp;clients&nbsp;à&nbsp;traverser&nbsp;les&nbsp;petites&nbsp;et&nbsp;grandes&nbsp;difficultés&nbsp;de&nbsp;la&nbsp;vie.</span></li><li><span>Accéder&nbsp;à&nbsp;des&nbsp;opportunités&nbsp;de&nbsp;développement&nbsp;professionnel&nbsp;et&nbsp;de&nbsp;formation&nbsp;continue&nbsp;pour&nbsp;favoriser&nbsp;votre&nbsp;croissance&nbsp;au&nbsp;sein&nbsp;de&nbsp;notre&nbsp;entreprise&nbsp;et&nbsp;enrichir&nbsp;votre&nbsp;panel&nbsp;de&nbsp;compétences.</span></li><li><span>Evoluer&nbsp;dans&nbsp;une&nbsp;culture&nbsp;d'entreprise&nbsp;basée&nbsp;sur&nbsp;l’agilité,&nbsp;la&nbsp;performance&nbsp;individuelle&nbsp;et&nbsp;collective,&nbsp;la&nbsp;collaboration&nbsp;et&nbsp;l'éthique.</span></li><li><span>Être&nbsp;collaborateur&nbsp;AXA&nbsp;Assurance&nbsp;Maroc,&nbsp;c’est&nbsp;rejoindre&nbsp;un&nbsp;environnement&nbsp;de&nbsp;travail&nbsp;inclusif&nbsp;et&nbsp;diversifié,&nbsp;où&nbsp;chaque&nbsp;individu&nbsp;est&nbsp;valorisé&nbsp;et&nbsp;a&nbsp;la&nbsp;possibilité&nbsp;de&nbsp;s'épanouir.</span></li><li><span>Tous&nbsp;nos&nbsp;emplois&nbsp;sont&nbsp;ouverts&nbsp;aux&nbsp;personnes&nbsp;en&nbsp;situation&nbsp;d’handicap.</span></li></ul> </div>

<h2 class="h5">Job description</h2> <div class="t-break" data-jb-field="description"> <span></span><p><b><span>GEC – Global Experts Consulting recrute un Chef de Projet Marketing Stratégique Senior</span></b><br></p><br><p><span>Dans le cadre d'un programme stratégique de transformation et de déploiement international pour le compte d'un acteur majeur du secteur bancaire, nous recherchons un </span><b><span>Chef de Projet Marketing Stratégique Senior</span></b><span> pour piloter le lancement d'une offre innovante dans plusieurs filiales en Afrique.</span><br></p><br><p><b><span>Vos principales missions :</span></b><br></p><br><p><span>Piloter la feuille de route métier en cohérence avec la roadmap Produit et IT.</span><br></p><br><p><span>Coordonner les chantiers métiers, opérationnels, réglementaires, commerciaux et organisationnels afin de sécuriser le Go-to-Market.</span><br></p><br><p><span>Mettre en place le dispositif de pilotage, préparer les instances de gouvernance et assurer le suivi des décisions.</span><br></p><br><p><span>Identifier les risques, blocages et contraintes réglementaires, puis définir les plans de mitigation adaptés.</span><br></p><br><p><span>Suivre les prérequis de lancement de la première filiale et piloter les critères de Go/No-Go.</span><br></p><br><p><span>Concevoir et structurer le kit de déploiement multi-filiales (standards, référentiels, parcours, processus et bonnes pratiques) afin d'accompagner la réplication du modèle dans les autres pays.</span><br></p><br><p><b><span>Profil recherché :</span></b><br></p><br><p><span>Bac+5 en Ãcole de Commerce, d'Ingénieur ou Université.</span><br></p><br><p><span>Plus de </span><b><span>8 ans d'expérience</span></b><span> en stratégie, transformation bancaire, conseil ou gestion de programmes.</span><br></p><br><p><span>Solide expérience en pilotage de projets stratégiques, Go-to-Market et transformation.</span><br></p><br><p><span>Bonne connaissance de l'environnement bancaire, des paiements digitaux, des fintechs et du Digital Banking.</span><br></p><br><p><span>Expérience ou connaissance du contexte africain (UEMOA, CEMAC et Afrique du Nord).</span><br></p><br><p><span>Excellentes capacités d'analyse, de communication, de coordination transverse et de production de livrables Ã&nbsp; forte valeur ajoutée.</span><br></p><br><br> </div>

<h2 class="h5">Job description</h2> <div class="t-break" data-jb-field="description"> <p><span><strong>AXA&nbsp;ASSURANCE&nbsp;MAROC</strong>&nbsp;recrute&nbsp;pour&nbsp;le&nbsp;compte&nbsp;de&nbsp;sa&nbsp;<strong>Direction Développement, Réseaux &amp; Marché Particuliers </strong>un/une<strong> Lead Connaissance Client &amp; Marketing</strong>&nbsp;:</span></p><br><p><span><strong><u>Mission&nbsp;du&nbsp;poste&nbsp;:&nbsp;</u></strong></span></p><br><p><span>Au sein de la Direction Développement, Réseaux &amp; Marché Particuliers, le <strong>Lead Connaissance Client &amp; Marketing</strong>&nbsp;joue un rôle d’observatoire du marché assurantiel et de ses acteurs afin de positionner la stratégie Marketing produits de Axa Assurance Maroc. Son action est orientée sur les analyses, études et benchmarks lui permettant de déterminer la meilleure approche du marché pour les produits Axa. Ainsi, il est en charge de fournir toutes les données, tous les supports et outils Marketing aux équipes commerciales, réseaux et distribution dans le but de faciliter l’atteinte des objectifs commerciaux.</span></p><br><p><span>A l’écoute à la fois des enjeux du marché de l’assurance et des besoins des clients et intermédiaires, il pilote la stratégie de marketing et met en place les plans d’actions, process et outils aptes à assurer la promotion des produits Axa.</span></p><br><p><span><strong><u>Activités&nbsp;du&nbsp;poste&nbsp;:</u></strong></span></p><br><p><span>Le <strong>Lead Connaissance Client &amp; Marketing</strong>&nbsp;exerce tout ou partie des activités principales suivantes :</span></p><br><p><span><strong>Contribuer à l’élaboration de la stratégie marketing et veiller à son implémentation :</strong></span></p><br><ul><li><span>Alimenter en amont la réflexion sur la stratégie marketing à travers des études, benchmarks locaux et internationaux et analyses de marché;</span></li><li><span>Veiller à la mise en œuvre de la stratégie validée;</span></li><li><span>Contribuer au positionnement et à la valorisation des produits AXA sur le marché;</span></li><li><span>Formuler des recommandations sur l’évolution des offres en fonction des attentes clients, des tendances du marché et du positionnement concurrentiel.</span></li></ul><p><span><strong>Être force de proposition pour l’amélioration de la connaissance client, de l’expérience et de la satisfaction client :&nbsp;</strong></span></p><br><ul><li><span>Effectuer des recommandations sur la structure, le fonctionnement et l’évolution du fichier clients dans le cadre de l’observatoire de la clientèle;</span></li><li><span>Conseiller les différentes directions ou services clients dans l’élaboration de leur politique d’appréhension et de suivi des marchés en vue d’une amélioration continue de l’expérience et de la satisfaction client;</span></li><li><span>Contribuer à l’analyse des comportements et attentes clients afin d’identifier les leviers d’amélioration du parcours client.</span></li></ul><p><span><strong>Mettre en œuvre la stratégie marketing et communication commerciale :</strong></span></p><br><ul><li><span>Recueillir, synthétiser et analyser les éléments internes et externes concernant les marchés, les concurrents, les clients et les produits;</span></li><li><span>Définir les procédures et les moyens nécessaires à l’ensemble des actions de recherche, de traitement et d’analyse de l’environnement concurrentiel et des marchés AXA;</span></li><li><span>Contribuer à l’élaboration des préconisations résultant de ces études;</span></li><li><span>Apporter une connaissance approfondie des marchés et des concurrents et proposer des axes de recherche et d’études;</span></li><li><span>Définir les méthodologies d’études les plus appropriées;</span></li><li><span>Définir les moyens et l’organisation du travail nécessaires à l’aboutissement des projets;</span></li><li><span>Accompagner la performance commerciale à travers l’identification d’opportunités de développement issues des études et analyses clients;</span></li><li><span>Contribuer à la mise à disposition d’arguments et outils marketing adaptés afin de soutenir l’efficacité commerciale et la valorisation des offres AXA.</span></li></ul><p><span><strong>Sur le plan managérial :&nbsp;</strong></span></p><br><ul><li><span>Superviser une équipe Marketing : recrutement, répartition des rôles, animation, accompagnement et montée en compétence;</span></li><li><span>Consolider et partager le reporting d’activité du service;</span></li><li><span>Prendre en charge la responsabilité des projets marketing et coordonner avec les différentes équipes afin d’assurer la cohérence des actions marketing et commerciales.</span></li></ul><p><span>&nbsp;<strong><u>Compétences&nbsp;requises:</u></strong></span></p><br><p><span><u>Compétences&nbsp;techniques&nbsp;:</u></span></p><br><ul><li><span>Maîtrise des techniques et les outils Marketing, Communication Commerciale</span></li><li><span>Marketing opérationnel</span></li><li><span>Connaissance approfondie des produits AXA, les techniques de production de l'entreprise et leurs contraintes</span></li><li><span>Maîtrise des techniques d’analyses marché, veille et benchmark</span></li><li><span>Connaissances basiques en création graphique, infographie print et web</span></li><li><span>Connaissances des logiciels statistiques et/ou de traitement de données (type SAS)</span></li><li><span>Maîtrise de l’analyse de données qualitatives et quantitatives</span></li></ul><p><span>&nbsp;<u>Compétences&nbsp;managériales&nbsp;:</u></span></p><br><ul><li><span>Leadership sur l'équipe, capacité à mobiliser, influence</span></li><li><span>Capacité à incarner la vision d'entreprise et ses valeurs</span></li><li><span>Sens du pilotage de la performance et des résultats</span></li><li><span>Pédagogie et capacité à monter en compétence</span></li><li><span>Capacité à prendre des décisions</span></li></ul><p><span>&nbsp;<u>Compétences&nbsp;transversales :</u></span></p><br><ul><li><span>Capacité à travailler dans l'urgence et sur des sujets variés</span></li><li><span>Capacité à innover et proposer</span></li><li><span>Orientation Résultat</span></li><li><span>Orientation Client et satisfaction Client</span></li><li><span>Acceptation du changement, adaptabilité</span></li></ul><p><span>&nbsp;<strong><u>Profil&nbsp;recherché&nbsp;:</u></strong></span></p><br><ul><li><span>De formation Bac+5 en université ou école spécialisé en Marketing, Communication et Actions commerciales;</span></li><li><span>Expérience d’au moins 5 ans sur un poste similaire avec une orientation en Marketing opérationnel.</span></li></ul><p><span>Si&nbsp;le&nbsp;descriptif&nbsp;correspond&nbsp;à&nbsp;votre&nbsp;profil&nbsp;et&nbsp;motivations&nbsp;professionnelles,&nbsp;merci&nbsp;de&nbsp;nous&nbsp;faire&nbsp;parvenir&nbsp;vos&nbsp;CV.</span></p><br><p><span><strong>Pourquoi&nbsp;rejoindre&nbsp;AXA&nbsp;Assurance&nbsp;Maroc&nbsp;?</strong></span></p><br><ul><li><span>AXA&nbsp;est&nbsp;un&nbsp;des&nbsp;leaders&nbsp;de&nbsp;l’assurance&nbsp;et&nbsp;de&nbsp;la&nbsp;gestion&nbsp;d’actifs&nbsp;à&nbsp;travers&nbsp;le&nbsp;monde.</span></li><li><span>Nous&nbsp;aidons&nbsp;nos&nbsp;108&nbsp;millions&nbsp;de&nbsp;clients&nbsp;à&nbsp;traverser&nbsp;les&nbsp;petites&nbsp;et&nbsp;grandes&nbsp;difficultés&nbsp;de&nbsp;la&nbsp;vie.</span></li><li><span>Accéder&nbsp;à&nbsp;des&nbsp;opportunités&nbsp;de&nbsp;développement&nbsp;professionnel&nbsp;et&nbsp;de&nbsp;formation&nbsp;continue&nbsp;pour&nbsp;favoriser&nbsp;votre&nbsp;croissance&nbsp;au&nbsp;sein&nbsp;de&nbsp;notre&nbsp;entreprise&nbsp;et&nbsp;enrichir&nbsp;votre&nbsp;panel&nbsp;de&nbsp;compétences.</span></li><li><span>Evoluer&nbsp;dans&nbsp;une&nbsp;culture&nbsp;d'entreprise&nbsp;basée&nbsp;sur&nbsp;l’agilité,&nbsp;la&nbsp;performance&nbsp;individuelle&nbsp;et&nbsp;collective,&nbsp;la&nbsp;collaboration&nbsp;et&nbsp;l'éthique.</span></li><li><span>Être&nbsp;collaborateur&nbsp;AXA&nbsp;Assurance&nbsp;Maroc,&nbsp;c’est&nbsp;rejoindre&nbsp;un&nbsp;environnement&nbsp;de&nbsp;travail&nbsp;inclusif&nbsp;et&nbsp;diversifié,&nbsp;où&nbsp;chaque&nbsp;individu&nbsp;est&nbsp;valorisé&nbsp;et&nbsp;a&nbsp;la&nbsp;possibilité&nbsp;de&nbsp;s'épanouir.</span></li><li><span>Tous&nbsp;nos&nbsp;emplois&nbsp;sont&nbsp;ouverts&nbsp;aux&nbsp;personnes&nbsp;en&nbsp;situation&nbsp;d’handicap.</span></li></ul> 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